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Under the supervision of the Ministry of Energy, Abdul Latif Jameel Motors, Toyota’s official distributor in Saudi Arabia since 1955, together with Toyota and Toyota Tsusho, completed the second phase of its Hydrogen Mobility Pilot Project. The project was carried out in partnership with the College of Engineering at Princess Nourah University and other campus partners.
Testing Hydrogen Mobility
The pilot ran from January 26 to 28 as part of a memorandum of understanding between the Ministry of Energy and the university to test hydrogen fuel cell vehicles. The inauguration was attended by officials, academics, and experts from the mobility sector, showing strong support for hydrogen solutions in Saudi Arabia.
The first phase, completed last September, focused on initial tests, while the second phase looked at expanding the project and introducing new hydrogen-based mobility and energy solutions on campus.
The second phase included Toyota Mirai cars, the "Caetano H2.City Gold" bus, a hydrogen-powered forklift, and the "GEH2" energy generator. All use Toyota’s hydrogen fuel cell technology, helping test clean energy applications in different ways.
Mazin Ghazi Jameel, Managing Director of Toyota Marketing Operations, Abdul Latif Jameel Motors, pointed at: “The second phase of this hydrogen pilot represents a strategic step forward in advancing hydrogen mobility and stationary solutions in the Kingdom. By expanding the scope of hydrogen-powered transport and stationary applications at Princess Nourah bint Abdulrahman University, we are moving beyond exploration toward scalability, gaining practical insights into how this technology can deliver long-term value at scale while supporting Saudi Vision 2030’s sustainability objectives.”
Nobuyuki Takemura, Chief Representative of the Middle East Regional Office, Toyota Motor Corporation, stated: “Toyota is proud to work alongside the Kingdom of Saudi Arabia and our valued partners to advance hydrogen mobility. Through practical pilots such as this, we are strengthening real-world understanding of hydrogen applications, engaging students directly and inspiring the next generation to shape the future of clean transport. This reflects Toyota’s multi-pathway approach to carbon neutrality, grounded in the belief that progress is accelerated when innovation is tested in real environments.”
Saud Alsultan, Deputy General Manager of Toyota Tsusho Corporation, Saudi Arabia, said: “This second phase marks an important milestone in translating hydrogen mobility from pilot testing into scalable real-world applications. By expanding beyond passenger vehicles to include buses and stationary solutions, we are gaining valuable insights into how hydrogen can support integrated mobility ecosystems and contribute meaningfully to Saudi Arabia’s clean energy and sustainability ambitions.”
Clean Energy Journey Starts Here
This initiative builds on the ongoing efforts of Abdul Latif Jameel Motors and Toyota in advancing hydrogen mobility in Saudi Arabia. It includes trials of hydrogen-powered taxis in Jeddah, "Caetano H2.City Gold" buses in Mecca, and a strategic collaboration with King Abdullah University of Science and Technology (KAUST) to develop fuel cell technologies specifically designed for the region.
Finally, these initiatives highlight Abdul Latif Jameel Motors and Toyota’s commitment to promoting innovation in sustainable mobility. They also reflect the Kingdom’s ambitious vision for a future powered by clean energy, positioning hydrogen as a key component of Saudi Arabia’s transportation ecosystem. For the latest updates in the automotive world, visit Motory Car News section.
