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SsangYong Motor, the leading Korean automotive company, has officially announced the rebranding of its name to "KG Mobility" (KGM), in a strategic move aimed at highlighting its future-oriented focus on pioneering next-generation mobility solutions. This announcement was made during a shareholders' meeting held at the company’s headquarters in Pyeongtaek.
Under its new slogan, "Go Different. KG Mobility," the brand is concentrating on innovation in advanced mobility technologies, including dedicated platforms for electric vehicles, software-defined vehicles, autonomous cars, and the integration of artificial intelligence (AI) in its models.
About the company
The company was established in 1954 under the name "Ha Dong-hwan" and has undergone several phases of development over the past 70 years, making it one of the prominent manufacturers of SUVs in Korea. The name was changed to "Dong-A Motors" in 1977, and then to "SsangYong Motor" in 1988.
The lineup at the KGM showroom includes the Torres model, an SUV from the C segment, as well as the popular Tivoli model, which is one of the notable vehicles in the compact SUV category.
Abdullah Saleh Al Bazie the official dealer in KSA
With exceptional passion and a clear vision for excellence and innovation in the automotive sector, along with a strong commitment and constant desire to achieve the highest levels of customer satisfaction, Abdullah Saleh Al Bazie has become the official dealer for the distinguished Korean brand KGM, formerly known as SsangYong.
Through this partnership, Al Bazie continues his successful journey in the automotive industry, paying great attention to preserving the rich legacy of this brand, which has always been known for its quality and innovation. Al-Bazi is also striving to enhance the brand's market position, reaffirming his deep commitment to providing the best solutions for his customers. Thanks to the excellent reputation he has built over the years, the name Abdullah Saleh Al Bazie has become a symbol of trust and credibility in the automotive field, reflecting his unwavering commitment to providing a distinguished experience characterized by quality and luxury.
