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Electric trucks are the hotbed of activity for most companies and car enthusiasts this year, as we saw the Ford F-150 Lightning scoop up all the headlines the last couple of weeks, but that’s not going to stop Ram from moving forward and launching the exclusive insider program Ram Revolution to invite its supporters to revolutionize the pick up truck segment in preparation to officially launch the Ram 1500 BEV in 2024.
Details about the new Ram 1500 BEV are still very little, for the company did not provide us with new information in its latest video with the title “Spark”, and it will only bring back profit to the creative agency responsible. So far, most people expect the truck to be called Revolution.
The new teaser photos did not show the production version of the 1500 BEV, and it was just a concept that will be developed according to customers input submitted on RamRevoltuion.com.
The biggest hurdle for Ram right now is losing the potential customers' attention to other competitors that were recently launched, which prompted the company to launch a Ram Real Talk Tour to cement relationships with the customers so they can meet Ram Representatives at various events and engage with them to communicate their needs and expectations of the next generation of Ram trucks.
Ram reported to EV Pulse magazine that this truck will be its strongest build ever and will hopefully be able to outperform its rivals, thanks to the extended range which will give it the ability to travel more than 800 KM when fully charged.
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