Reaffirming its dedication to vehicle safety and cutting-edge engineering, Kia has earned the highest safety accolade from the Insurance Institute for Highway Safety (IIHS) for 2025. Three of its models, the 2025 Kia K4, Kia EV9, and Kia Telluride, have been awarded the prestigious TOP SAFETY PICK+ (TSP+) rating, recognizing Kia’s leadership in advanced driver assistance systems (ADAS) and vehicle structure integrity. These awards specifically highlight the brand’s advancements in rear occupant protection and nighttime crash prevention.
Commenting on the achievement, Abdulsalam Al Jabr, Vice President of Al Jabr Trading Company, Kia’s official dealer in Saudi Arabia, said:
“Receiving three TOP SAFETY PICK+ awards from the IIHS is a strong testament to our continued efforts in safety innovation. We are committed to exceeding industry standards and providing tangible protection to our customers in real-world scenarios.”
He added:“This achievement strengthens our position as a frontrunner in sustainable mobility and underscores our unwavering commitment to ensuring the safety of every passenger on every journey.”
Al Jabr Trading Company also invited customers to visit its network of centers across the Kingdom, where integrated showrooms provide a closer look at Kia’s engineering excellence, performance, and eye-catching design. For more insights and detailed reviews of the latest Kia models, you can visit the Motory automotive news section.