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Mohamed Yousuf Naghi Motors – Ford announced that the All-New Expedition won the "Best Large Family SUV" at Saudi Arabia’s National Auto Awards, the country’s most prestigious automotive prize.
The Expedition's debut did not represent a new model, but rather marked Ford’s strong comeback in a critical market with an SUV designed for adventure, ultimate comfort, and advanced technology.
Ford Expedition Redefines the Full-Size SUV Segment
The recognition reflects more than market enthusiasm. It validates Ford’s strategy to pair robust powertrains and smart technologies with the spacious, family-friendly design that local customers expect. The Expedition’s blend of capability and comfort has been designed to meet diverse driving needs in Saudi Arabia—from urban commutes to off-road adventures.
This recognition goes beyond pure market excitement. It validates Ford’s strategy of combining powerful performance and intelligent technology with a spacious, family-oriented design that resonates with local buyers. The Expedition is crafted to balance capability and comfort, catering to daily city travel and rugged off-road journeys.
The Expedition secured this award within three months of its debut, signaling that it's already outperforming the competitors in its segment and setting new standards for large SUVs.
Jason Blaine, Ford MYNM Managing Director, commented:
“This rapid success also sets the tone for Ford’s broader ambitions in the Kingdom. By delivering a vehicle that resonates immediately with consumers and critics alike, Ford demonstrates its ability to innovate and lead in one of the Middle East’s most dynamic automotive markets, the award heralds an exciting new chapter for Ford in Saudi Arabia—one where a bold launch is matched by early accolades and a clear promise of continued innovation.”
The all-new Ford Expedition is now on display at Mohamed Yousuf Naghi Motors showrooms in the Western and Southern regions. You can visit the nearest Ford showroom today for a test drive and discover the exceptional power, advanced technology, and unmatched comfort that are redefining the SUV experience. For more news and detailed reports on various car models, visit Motory Car News section.
